Privacy Policy

BAM takes your privacy very seriously. This privacy policy governs and details the main privacy principles we apply to the data we collect through our website ( and services.

BAM is a member of the Network Advertising Initiative (NAI) and adheres to its Code of Conduct.

Last Modified: April 14, 2016

Data Collection

BAM only stores non-personally identifiable information and encrypts all personally identifiable information. This means that nothing we collect about you can be used to identify you individually.

This data may be collectedin a variety of ways - including through the use of log files, pixel tags, cookies, and/or similar technologies. Examples of the types of data that we collect are:

  • Information about your location, including your IP Address
  • Information about how you are browsing, including your Device, Operating System, Browser, Screen Resolution, etc.
  • Information about your browsing activitiy, such as which publishers and/or retailers you visit online, which types of products you shop for, etc.

Some of the third parties that we work with may contribute additional data to us directly, which we may combine with our own in order to help us provide a better service.

Data Usage

We use the data that we collect to improve the overall quality of our services, including in marketing efforts and in helping us more effectively match advertisements in website content to you and your interests. We also use this data to help us provide our business partners and clients with general statistics and reporting about their use of our services.

Data Sharing

BAM may share aggregated data publicly and with our partners - for example, we may report publicly on our information to show trends about the general use of our services.

We may also use your non-PII data, or share it with our partners and clients, to help provide more tailored advertising and for analytical purposes.


At BAM, we take your security seriously and use reasonable and appropriate security measures to protect your data

Data Retention

The data that we collect, we may retain for no more than eighteen (18) months. Aggregate reports generated from such data may be retained for a longer period of time, as both reporting and ad delivery data.


We may occasionally make changes to this Privacy Policy. If we do, we will update the "Last Modified" date above.

Contact Us

If you have questions or concerns regarding this policy, email us at

User Choices

If you don’t want to see BAM content based on your online web browsing behavior, you must disable our services for all three devices (desktop, tablet and mobile) by opting out on each.

Desktop Users

Opt out using the "Opt-Out button" on this page.

When you opt out, a cookie will be set on your browser. A couple of things to keep in mind:

  • We must maintain the cookie on your browser in order to recognize you as having opted out from our service

  • The opt out cookie may not work if your browser is configured to block third-party cookies

  • If you delete your cookies, you will need to opt out again

  • The opt out only applies to the browser in which you set it. For example, if you set the opt out while using Firefox, but then use Chrome, the opt out will not be active in Chrome. To opt out in Chrome, you will need to repeat the opt out process.

To learn more about interest-based advertising, and to access the opt outs of other online advertising companies, visit the Network Advertising Initiative opt-out platform.

Android Users (version 2.3 and above)

To use the "opt-out of interest-based advertising" option, follow the instructions provided by Google here: Google Play Help.

Please note that this is a device setting and will disable interest-based ads from all providers, and not just for BAM.

iOS users (version 6 and above)

To use the "Limit Ad-Tracking" option, follow the instructions provided by Apple here: Apple Support Center.

For all other devices, please consult your device settings.